Mercedes Benz Fashion Week takes Ibiza again

Mercedes-Benz Fashion Week Ibiza, Spain’s biggest catwalk of Resort collections, concluded its third edition with fashion and music as major protagonists. For a third year, the event brought together the new cruise collections of big names in the Spanish fashion world, such as Alvarno, Andres Sarda, Juanjo Oliva, Robertodiz and The 2nd Skin Co. and the Dutch designer David Laport.

Ushuaïa Ibiza Beach Hotel Ibiza-The Club, the nerve centre for Ibiza’s summer life, was the spectacular new setting for the event, giving the parades a new dimension. The shimmering light of the Mediterranean, the magic of Ibiza’s nightlife, and the extraordinary visuals projected on the screens added to a unique evening. Over 1,000 guests were transported, even just for a moment, to Holland by the international designer David Laport.

The British singer/songwriter Pixie Lott did not want to miss this event either and enjoyed the best Spanish fashion in an incomparable setting that is the island of Ibiza. Guests also counted recognisable faces from Spanish high society, such as the presenter Raquel Sánchez Silva, the stylist Pelayo Díaz and her husband Andy McDougall, Elena Tablada, Josie, the model Almudena Fernández, Cristina Tosio , blogger Madame de Rosa and Adriana Abenia.

ANDRES SARDA

As in previous editions, the lingerie and swimwear brand was responsible for giving the seductive touch to the day, thanks to a collection inspired by the Ibizan summer. For the day, marine looks with crochet designs, combining navy blue and raw. In the evening, the island’s party atmosphere dominated the collection with bold and fun shapes, gold brass accessories and TAG Heuer watches from the Monaco and Connected Edition Ushuaïa collection.

Finally, black, the most elegant colour par excellence, appeared on stage combined with sophisticated fabrics such as tulle, fringes and sequins. In addition, Andres Sarda is collaborating for the second consecutive year with Ushuaïa Ibiza Beach Hotel and is presenting a limited edition bikini alongside the luxury hotel. A unique design, with braided knitting bands and Swarovski crystals applied by hand.

 

Undoubtedly, colour was the main theme of the second parade of the day. Its contemporary version of a close and versatile luxury was evident in a cocktail proposal where the contrast of strong tones harmoniously combined in structured and fluid silhouettes. The apparent simplicity of their designs and their delicate tailoring reflected summer nights and colourful sunsets. Moments in which the The 2nd Skin Co. woman is enjoying outdoors in gazar dresses with floral prints moved by the wind.

 

ROBERTODIZ

In its first edition at Mercedes-Benz Fashion Week Ibiza, the designer Roberto Diz presented a very different collection to his previous works. For the first time he left out black and darker ranges, instead using vibrant and acid colours inspired by the urban tribes of the island of Ibiza and Formentera. An original chromatic game, in which fabrics such as gauze, silks, lycras and cotton are mixed.

On this occasion, Roberto Diz resumed draping work, which combined with fluid layers and very structured on the shoulders, the hallmark of the firm. As a result, a fun collection, with the intention of being part of the personal experience of this woman who lives and enjoys Ibiza.

JUANJO OLIVA

“Timeless, sustainability and contemporary state of mind” are the three concepts that define Juanjo Oliva’s signature, but also his Resort 2020 proposal for his first time participating at this catwalk. As the designer explains “there is a lot of Ibiza in his inspiration”, from the contrasts that the island itself provides, from the most casual Mediterranean to the expressiveness of the night or the island architecture, reflected in geometric lines in black and white.

DAVID LAPORT

Past and present come together in the Dutch designer’s collections. The forms, wisdom, mysticism and history hidden behind the world’s oldest trees, portrayed by American photographer Beth Moon, inspired the young creator in a feminine and organic collection. The most modern and technological nature has also taken shape in his styles, inspired by “superphotosynthesis”, a process to cultivate plants to meet today’s high demands.

ALVARNO

The international duo formed by Arnaud Maillard and Álvaro Castejón was in charge of closing this very special edition. Music, like the Mercedes-Benz Fashion Week Ibiza catwalk, has been the cornerstone of their collection. Looks full of glamour with a young attitude and no fears, aimed at the new luxury nomads, who follow the trends without prejudice. Elegance with a touch of streetwear through key pieces such as tops, mini-shorts, military jackets, short and long dresses. A bet for eclecticism and the minimalist baroque of the brand, in dusty colors such as beige, pink and sand, contrasting with the strength of navy blue, white and red.