Majorcan designer Lorena Sanchez won the first edition of new fashion constest AD TALENT, held last night at the Ibiza City Hall, in old town of Dalt Vila, declared World Heritage Site. The jury voted for a collection inspired by the craftwork. On the catwalk, we could also see the designs from the other 8 candidates: Andrea Estarellas (Bernhardt), Angela Vallori, Esperança Martinez, Jessica Torres, Marianela Martin, Patricia Perales, Raquel Espada and Sara Negre. Each of the designers presented 8 proposals.
The winner has achieved a prize of 2,000 euros in cash, delivered by Consell de Ibiza and clinic Eiviluxury and the opportunity to work at the atelier of the famous Spanish designer Juanjo Oliva.
All the designers with the sponsors.
The First Edition of AD TALENT also had the support of personalities such as Maria Leon, Fiona Ferrer, Carmen Lomana, Lorenzo del Castillo, Juanjo Oliva, Silvia Casas, Maya Hansen and Mayte de la Iglesia, among others. The journalist Clara Courel hosted the contest. The NGO of supermodel Almudena Fernández won the the solidarity award Kind Surf, Rosa Tous, corporate vice president of TOUS jewelery, gave the award.
From left to right: María León, Fiona Ferrer, Almudena Fernández y Carmen Lomana.
Photos: Eva Genin y Gregorie Avenel